Michael Roberts

Michael is Principal Sustainability Consultant for Zenith Global and Global Business Development Director for Capri-Sun.

Michael has been developing new businesses and products both as an entrepreneur and an intrapreneur for over 30 years. In his early career, Michael launched an innovations business which was later acquired by a UK plc. He then went on to create profitable new businesses for Geest and Florimex, before joining the Coca-Cola System. During his 20 years in The Coca-Cola System, he developed new and existing businesses across Europe, the Middle East and Africa, including Coca-Cola partnerships/joint ventures with McDonald’s, Nestlé, Olayan, illy and Monster.

Michael has a strong track record in sustainability. He was responsible for the commercial submissions that resulted in Coca-Cola HBC enjoying a leadership position in the Dow Jones Sustainability Index for three years in a row, and has a postgraduate in corporate sustainability from New York University.

As Principal Sustainability Consultant for Zenith Global, Michael advises on sustainability auditing and reporting. In addition, he is researching a new initiative for global carbon footprint standards.