Most curious of all during my trip to Japan last week was an absolutely clear water drink called Premium Morning Tea.
So you know what to expect of its taste, the bottle carries a picture of a glass of milky tea with ice together with a small jug of milk.
Unfortunately I could not decipher the label to identify how you can create such a taste from a clear drink, but the producer is Suntory and I would readily rely on them to find a way.
I pictured this next to another curiosity – bright pink coloured Pepsi Halloween Cola.
These were both shown to me by Beverage Japan and it’s evident that Japan has some very advanced technology for producing fun tastes and colours as well as fun tastes without any colour at all.