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  • NO RAINCHECK ON WORLD WATER DAY
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22nd March 2010 Bottled water Environmental Water

NO RAINCHECK ON WORLD WATER DAY

All 224 pages of Nestlé’s latest annual reports thudded on to my desk last Friday. Since today is World Water Day, I thought I should check how Nestlé is doing on water. Proven buoyancy
  • I was most impressed by its 33% reduction in water usage since 2000 despite a 63% increase in production volume. That’s an eye watering 59% drop in the amount withdrawn per tonne of product in nine years.
  • No wonder Nestlé was ranked in the top three food and drink companies worldwide for sustainability last week.
  • I also noted that Nestlé Pure Life is now the biggest water brand in the world, achieving 14% organic growth in 2009.
Bubbling under There were good examples of environmental initiatives making a big impact in particular countries:
  • 60,000 fewer truck loads saving 12 million litres of fuel in France and Belgium by using trains instead;
  • 356,000 million tonnes of emissions avoided by a new Eco-Shape water bottle in the United States (though I rather think the word million was left in by mistake).
Below the surface More disappointingly:
  • Water had the lowest performance of any Nestlé division in terms of both growth and margin.
  • While I appreciated much of the information provided and its presentation, I would also have welcomed more on the lightweighting and recycling of packaging.
Fortunately, I don’t see Nestlé taking a raincheck in dealing with water issues. Nor shall I.
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