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  • ULTIMATE PINT OF BEER
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28th June 2011 Alcohol

ULTIMATE PINT OF BEER

I read some astounding figures on UK alcohol-related crime in the Financial Times of 9th June:
  • over £8 billion a year total cost
  • £2.7 billion a year cost to National Health Service
  • 973,000 incidents of alcohol-related violence a year
  • 87,000 involving glasses
  • 5,500 ‘glassings’, when an offender smashes a pint glass into a victim’s face.
Fortunately, the number of glassings could be greatly reduced by the new Ultimate Pint glass created by Design Bridge. The current standard glass smashes from the top down, whereas the new one is much tougher and designed to fragment from the bottom up. But that still leaves 967,500 unnecessary incidents yet to be addressed.
Related news
30th June 2011 Alcohol
ELIXIR OF LIFE
14th September 2010 Alcohol
WIDER GLASSES BOOST SALES
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