Sponsored by

  • Aptar
  • Bericap
  • Closure Systems International

Supported by

  • Meyed

Media supporters

  • FoodBev
  • Beverage Daily
  • Packaging MEA

Tuesday 17 March

  • Bottling plant tour

    Hosted by Aujan Coca-Cola Beverages Company

     

    Coach departs from The Palace Downtown Dubai for the Aujan Coca-Cola Beverages site.

     

    Aujan Coca-Cola Beverages Company,a member of Aujan Group Holding FMCG businesses, is a leading juice and soft drinks manufacturer in the MENA region.

     

    Aujan Coca-Cola Beverages Company and Rani Refreshments were established in 2012 following the successful investment by The Coca-Cola Company into approximately half of Aujan’s beverage business. Rani Refreshments, also a member of Aujan Group Holding FMCG businesses, holds the global rights to brands such as Rani and Barbican, while the Aujan Coca-Cola Beverages Company is an authorized manufacturer and distributer of its products. The Aujan Coca-Cola Beverages Company is also the licensed manufacturer in the Middle East for VIMTO. In 2014, Aujan Coca-Cola acquired a majority stake in the Lebanese distributor of Coca-Cola and Pampa products.

     

    Aujan Coca-Cola Beverages Company’s bottling facilities are located in the UAE, KSA, and Lebanon; with plans to build a new factory in Egypt in the near future. The bottling facility in the UAE is located in Dubai Investment Park and is responsible for bottling Rani and Barbican brands.

  • Coach returns to hotel.

  • -
    Lake Side Garden

    Welcome drinks reception

Wednesday 18 March

  • MIDDLE EAST OPPORTUNITY

  • Welcome address: Making brand partnership work for consumers

    Nico Nusmeier, Chief Executive Officer of Aujan Coca-Cola Beverages Company, UAE

  • Panel discussion joined by

    Tarek El Sakka, General Manager of Dubai Refreshments, UAE

  • Questions and discussion

  • Refreshments and networking

  • GLOBAL OUTLOOK: MEETING MULTIPLE DEMANDS

  • Latest global beverage trends and challenges

    Richard Hall, Chairman of Zenith International Ltd

  • Taking the lead on nutrition and health

    Arnold Veraart, Senior Vice President – Commercial Asia, Middle East & Africa at PepsiCo

  • Staying ahead in a competitive market

    Dan Baxter Group Communications Director, Eurasia and Africa for The Coca-Cola Company

  • Seizing the public policy initiative

    Amy Hancock, General Counsel and Senior Vice President of Regulatory Affairs for American Beverage Association

  • Questions and discussion

  • Being the innovative expert in beverage sports caps

    Jean-Marc Philbois, President – Global Market Development for Aptar Food + Beverage

  • Ingenious plastic closures: balancing weight and convenience

    Volker Spiesmacher, Marketing & Sales Director for Bericap GmbH & Co KG

  • Lunch

  • INNOVATION THAT WORKS

  • Fulfilling healthy expectation

    Kevin Klock, Chief Executive Officer of Talking Rain Beverage Company, United States

  • Nudie Soda: how a juice company innovated its way into a new category

    Richard Glenn, General Manager – Sales for Nudie Foods Australia Pty Ltd, Australia

  • Carving out a new “good for you energy” functional drinks category

    Kate Harding, International Marketing Manager for Little Miracles Drinks, United Kingdom

  • Refreshment – from global consumer insights to innovation opportunities

    Cornelia Weiblen, Marketing Director – Beverages EMEA for Symrise and Tom Ellis, Director of Brand Genetics

  • Questions and discussion

  • How to increase top-line and bottom-line performance through caps and closures

    Prakash Mahesh, Vice President of Global Marketing & Business Development for Closure Systems International

  • Refreshments and networking

  • EMERGING MARKET INSIGHTS

  • Driving forces behind current emerging market trends

    Zulfiqar Razvi, Executive Director – Client Business Partner at  Nielsen MENAP

  • India – crowded market with space for growth

    Vivek Dhir, Chief Marketing Officer of Dabur International, India

  • Dairy drinks: benefits and market opportunities

    Dr Kamel Abdallah, Chief Executive Officer of Exeed Industries, United Arab Emirates

  • Questions and discussion

  • Close

  • -

    GALA INDUSTRY DINNER

Thursday 19 March

  • GROWTH POTENTIAL

  • JUICE

  • Latest market trends and developments

    Matt Wilton, Commercial Director of Zenith International Ltd

  • Communicating juice values

    Ebru Akdag, Secretary General of Meyed, Turkey

  • MALT BEVERAGES

  • Latest market trends and developments

    Matt Wilton, Commercial Director of Zenith International Ltd

  • Grown up tastes for adults

    Hichame Chafai, Export Manager for Bavaria, Netherlands

  • ENERGY

  • Latest market overview: key facts and figures

    Matt Wilton, Commercial Director of Zenith International Ltd

  • No effect without effect: the future for energy

    Stephan Claus, Export Director of MBG, Germany

  • Questions and discussion

  • Refreshments and networking

  • Private equity funding

     Kashif Arbab, Chief Executive Officer of Envestors MENA, Dubai

  • How to come up with new things better

    Luc Speisser, Managing Director of Landor, France & Switzerland

  • ENTREPRENEUR SHOOT OUT

    Three selected companies will present their product / concept to the expert panel who will then comment on individual presentations, with feedback on branding, financing future expansion and distribution

  • Ink Vitamin Drinks

    Kjetil Amundsen, Founder of Printer&Long, Norway

  • Growers Cup

    Ulrik Skovgaard Rasmussen, Innovator and Managing Director of Growers Cup, Denmark

  • Epic Energy drink

    Omair Mateen, Chief Executive Officer of Grenade Energy Ltd, United Kingdom

  • CLIC: more than just a drink

    Marek Koltonik, Co-founder & Sebastian Smialkowski, Partner and Board Member of Fruit Ocean, Poland

  • Expert panel

    Kevin Klock, Chief Executive Officer of Talking Rain, United States
    Luc Speisser, Managing Director of Landor Associates, Paris
    Kashif Arbab, Chief Executive Officer of Envestors MENA, Dubai

  • Lunch and networking

  • ROUND TABLES WORKSHOP: BENCHMARKS FOR CHANGE

    Round tables will discuss key areas for: production improvement; distribution improvement; product improvement. Feedback will provide priorities for benchmarking on return to office.

  • Close

This is a crucial time for soft drinks. Traditional views are being questioned, new technologies are opening up new opportunities and society is making ever greater demands on industry. Hence our theme of Thirst for change. The conference aims to discuss these challenges and consider solutions which will help businesses plan better for the future at the same time as responding effectively to current market pressures.

The event will cover a comprehensive range of market developments, including global and regional trends, product and marketing innovation, emerging markets and key product sectors. Delegates will hear from leading international and regional manufacturers on broader market and strategic initiatives, as well as from smaller industry players and entrepreneurs showcasing a range of exciting new products and concepts.

The three day Congress includes:

  • Conference sessions involving many top producers and suppliers
  • Extensive industry networking time with leading global figures
  • Round table workshop on business improvement benchmarking
  • Gala industry dinner
  • Aujan Coca-Cola plant tour.

Booking: Please use the online booking system or download a form via the booking page. Visas may be required from some countries. Zenith will be happy to help with visa support documentation where possible.

With a strong economic climate and rising consumer confidence, the soft drinks market in the UAE remains highly positive across numerous sectors, in particular RTD coffee, juice and sports and energy drinks.

Located on the south east coast of the Persian Gulf and conveniently positioned between East and West, Dubai is the most populated city and emirate within the UAE. Following huge investment, and with its excellent transport links, world class conference facilities and burgeoning hotel trade, the city provides an unparalleled location for international business meetings, and recently won the bid for the World Expo 2020.

The event takes place at The Palace Downtown Dubai. The Palace is a luxurious hotel located on the Old Town Island and is a resort with the feeling of a traditional Arabian village. It is directly connected with the Souk Al Bahar, facing the Dubai Fountain and Burj Khalifa, the world’s tallest tower, and just a step away from the Dubai Mall, one of the largest shopping centres in the world. The Palace is approximately 25 minutes’ drive from Dubai International Airport.

The Palace - The Old Town
Emaar Boulevard, The Old Town Island, Downtown
Dubai
PO Box 9770, Dubai, United Arab Emirates
t +971 4 4287888 f +971 4 4287999
e info@thepalace-dubai.com

There is a small allocation of rooms available at The Palace – The Old Town for delegates attending the InnoBev Congress. Please go to the Accommodation Tab on the event page for more details.

Alternative hotel information can be found via the Dubai Convention and Events Bureau at http://www.dcb.ae/

The event takes place at The Palace Downtown Dubai in Downtown Dubai. The Palace is a luxurious hotel with the feeling of a traditional Arabian village. It is directly connected with the Souk Al Bahar, facing the Dubai Fountain and Burj Khalifa, the world’s tallest tower, and just a step away from the Dubai Mall, one of the largest shopping centres in the world. The Palace is approximately 25 minutes’ drive from Dubai International Airport.

The Palace Downtown Dubai
Emaar Boulevard, The Old Town Island, Downtown
Dubai
PO Box 9770, Dubai, United Arab Emirates
t +971 4 4287888 f +971 4 4287999
e info@thepalace-dubai.com

There is a small allocation of rooms available at The Palace Downtown Dubai for delegates attending the InnoBev Congress.

  • To check availability and make a booking please visit http://www.theaddress.com/
  • Select Special Rate “Group Code” on the drop down (to the right of the web page)
  • Insert the code: 160315ZENI in the code field
  • Select relevant dates
  • Click CHECK AVAILABILITY
  • Rooms can also be reserved via booking form. Click here to download a copy of the form

PLEASE NOTE: The Address Group has a number of hotels in Dubai. If you would like to be in same hotel as the Congress, you will need to select THE PALACE DOWNTOWN DUBAI.

Hotel cancellation policy: In the event of a late cancellation or non-arrival the following charges will apply:

  • One night’s charge if reservation is cancelled between 30 and 7 days before the arrival date
  • Full stay charged if cancelled 7 days or less before the arrival date

Further hotel information can be found via the Dubai Convention and Events Bureau at http://www.dcb.ae/. You will then need to select the Facilities and Infrastructure tab at the top of the page, and then click on the Hotels link.

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Zenith Global Ltd
7 Kingsmead Square
Bath
BA1 2AB
United Kingdom
UK tel: +44 (0) 1225 327900
US tel: +1 (404) 372 2758

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