In association with

  • Dohler

Media partners

  • FoodBev Media

Interested in sponsoring this event? Contact us.

Wednesday 5 July

  • Registration


  • The idea – checklist for success

    Your essential shopping list for setting up a successful business and managing limited finances.
    Paul Martin, Principal Consultant for Zenith Springboard

  • The plan – business planning to fit the market gap

    How big is that gap? What will your product cost? Who else will take a margin? Have you allowed for all risks?
    Simon Johnson, Managing Consultant of Zenith Global Ltd and Zenith Springboard

  • The ingredients – taste, cost and performance

    Every product is a balance between competing wishes. How to juggle demand for all natural, clean label, high benefit, low cost, shelf stable and more.
    Martin Walsh, General Manager of Döhler UK Ltd

  • The product – managing production quality

    Coping with costs, stocks, speed, flexibility, safety, contract packing, packs, labels, closures and when things go wrong.
    Neil Wallburton, Operations Consulting Director of Zenith Global Ltd

  • Questions and discussion

  • Refreshments and networking

  • Importance of branding - getting it right from the start

    The challenges start ups face when allocating adequate resources, time and budget to branding, the importance of this for success and 'future-proofing' their brand from the beginning.
    Alan Gilbody, Founder and Creative Director of Slice Designs

  • The route to market – one step at a time

    You really need to choose your target channels and customers. There is a time to approach the supermarkets. E-commerce may have a role.
    Clark McIlroy, Managing Director of Red Star Beverages

  • The money – funding choices

    Raising funding for a start-up is supremely challenging. You need to know the benefits and pitfalls of each potential route to raising capital.
    Simon Potter, Investment Manager at Seedrs

  • The customer – what to present, how to present

    Each customer has its own target consumer, range, review schedule, aspirations and limitations. Pitches need to address these directly.
    Mark Palmer, Board Advisor at Pret A Manger and Co-founder Cawston Press Soft Drinks

  • The reality – brand case study

    You have your dream. Can you communicate it and deliver it? The story of the lucky breaks and road bumps on the way to creating a new brand leader in a new category.
    Paul Lederer, Founder of TÅPPED organic birch water

  • Questions and discussion


  • Tabletop marketplace

    Start-ups use table-top displays for advisers and others to visit, with mentors available to offer advice.


    Buffet lunch will be provided.


  • Mentors and buyers take questions and offer advice


    Giles Brook, Chief Executive Officer – Europe, Middle East and Africa for Vita Coco

    Mark Palmer, Board Advisor at Pret A Manger and Co-founder Cawston Press Soft Drinks

    Clark McIlroy, Managing Director of Red Star Beverages

    Alan Gilbody, Founder and Creative Director of Slice Designs

    Paul Martin, Principal Consultant for Zenith Springboard


  • Planning, pitfalls and perseverance

    When coconut water took off, what did it take to keep ahead? Scaling up and all its challenges - from funding and people to innovation and exports.

    Giles Brook, Chief Executive Officer – Europe, Middle East and Africa for Vita Coco
    Interview with Richard Hall, Chairman of Zenith Global

  • Refreshments and networking


  • Entrepreneurs present their innovations/concepts/brands/products


  • Mentors and buyers give comments and select 2017 brands to watch


  • Networking drinks reception to 18.00

Springboard is a knowledge rich and sought after event, dedicated to helping entrepreneurs and developing businesses reach the next stage of growth and development. The event will provide an opportunity for new beverage start-ups and innovators to receive first hand advice and insights from a range of industry experts, advisers, distributors, retailers and mentors.

Springboard will provide:

  • Business planning essentials – production, marketing, sales
  • Table top networking
  • Success case studies and learnings
  • Expert advice from mentors and buyers
  • Showcase of products/brands/ideas by innovators with feedback from mentors


The event will include an opportunity for entrepreneurs and early-stage businesses to showcase (through a table-top display), pitch and receive feedback on their brand/idea/product/innovation from key industry experts.

To secure one of a limited number of showcase positions, please contact e t + 44 (0) 1225 327941 w

Springboard will take place in the Great Hall at The Rocket on Holloway Road, London. Built in 1896, the Great Hall was the centrepiece of what was then the Northern Polytechnic Institute and a landmark building on late Victorian Holloway Road.

The Rocket is a three minute walk from Holloway Road tube station (Piccadilly line) and a ten minute walk from Highbury & Islington station (Victoria line and Overground).

The Rocket Complex
166-220 Holloway Road
N7 8DB

For more venue details, click here: The Rocket


Details Early Bird Booking
(until 2 June)
Inc VAT Standard
(from 3 June)
Standard delegate £60.00 £72.00 £90.00 £108.00
Showcase (inc display) per team of 2 £299.00 £358.80 £399.00 £479.80
Student £30.00 £36.00 £45.00 £54.00

Cancellations to delegate places will be subject to £30 + VAT administration charge and cannot be made after 26 May. Delegate substitutions will be accepted at any time. Cancelation of showcase is subject to 100% payment. Bookings are subject to Zenith Event terms and conditions, details of which are available on the Zenith website. All delegates must pay UK VAT at prevailing rate, currently 20%.

For any inquiries, please contact Maxine Harle e t + 44 (0) 1225 327941


If you  are interested in gaining maximum brand exposure and the opportunity to network more closely with the panel and speakers, we have a range of table top display and other sponsorship opportunities available!
For more information, please contact Maxine Harle e  t + 44 (0) 1225 327941

Springboard is the latest addition to Zenith Global’s strong and diverse yearly event schedule. It focuses solely on helping entrepreneurs and developing businesses achieve their own success story in the food and drinks industry.

Springboard’s focus on working with start-ups aims to provide intelligent, relevant and practical advice enabling you to overcome any challenges that arise along the way.

Our strategic advice is supported by accurate and in-depth market insights. With Springboard, you gain access to targeted market intelligence and industry information that allows you to understand your market and make informed decisions. In addition, our long standing relationships with the key players within the product development, supply chain, packaging, production and distribution sectors of the industry, ensure your product focuses on the right people at the right price.

There is no longer the need to need to sweat it out in the fire of the Dragon’s Den ...

Springboard will help you dive right into the deep end, providing knowledge and guidance to help ensure you achieve your goals in a cool and winning way!

For more information and advice on Zenith’s Springboard services, please contact Senior Consultant Simon Johnson e  t + 44 (0) 1225 327919

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Zenith Global Ltd
7 Kingsmead Square
United Kingdom
UK tel: +44 (0) 1225 327900
US tel: +1 (646) 512-5861

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