UK consumption of water drinks increased 11% in 2016 to more than 3,700 million litres, with a retail value in excess of £2.7 billion. Sales of plain bottled water in retail packs surged 14% to over 2,900 million litres in the year, while volume through coolers advanced a more modest 3% to 300 million litres.

One of the very first market reports in Zenith Global's portfolio, the UK Plain Bottled Water Report remains the most comprehensive report available on the UK bottled water market, as a result of established relationships and detailed discussions with industry players. This report investigates all significant factors shaping the bottled water market, featuring detailed insights, data with full market, sector and segment totals, and company and brand volume sales.

• In-depth market and industry analysis: investigates all significant factors shaping the plain bottled water market in the UK, providing detailed insights on production/imports/exports, water types, industry structure, segment dynamics, packaging, distribution, consumer behaviour, socio-economic and socio-demographic trends, leading companies and brands. Significant industry, company and brand developments are also tracked.
• Over 30 comprehensive tables: data detailing the UK market and each segment covering consumption, distribution channels, leading companies and brands, and forecasts to 2021.
• Leading 30 UK bottled water company profiles: company structure, water production, product range, sales volume, market analysis and commentary.