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  • WATER SENSE
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3rd April 2009 Environmental

WATER SENSE

It’s extraordinary how much water is used to make products that seem to have so little water in them. I wrote about this last September. We’re in the territory of embedded water or virtual water. It includes all water use from irrigating the raw materials to managing the waste. Here is a revealing set of comparisons from the University of Twente/Unesco:
Embedded /virtual water
Litres
Sheet of paper
10
Cup of tea
30
Apple
70
Cup of coffee
140
Bottle of beer
150
Loaf of bread
440
Fillet of chicken
680
1kg bag of sugar
1,500
500g of cheese
2,500
1kg of rice
3,400
Beef steak
3,875
Pair of jeans
10.850
In a water constrained world, this certainly helps put the consequences of our consumer choices into a clearer perspective. It should also help us make more sensible use of our most precious natural resource.
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