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  • Congress Reflects on New World for Bottled Water
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20th July 2009

Congress Reflects on New World for Bottled Water

There will also be speakers from key regional players such as EcoVita from Brazil, Skinny Water from the US, Active O2 from Germany, Borjomi from East Europe, Al Ain from the Middle East and Fonterra from New Zealand. Other highlights are Vinadio from Italy, the world leader in bioplastics, URRC from the US on recycling, IBWA from the US on communications as well as presentations on premium waters, market trends and cost savings from new technology.

Additional features on the 10th are a Premium Water Forum hosted by the Fine Water Society, a Nestlé Erikli bottling plant tour and store checks guided by Danone. The following day will close with a Bosphorus gala dinner cruise.

This will be the 6th Global Bottled Water Congress. Its theme ‘New world, new agenda’ aims to assist businesses in tackling the combined pressures of an economic downturn alongside public concerns over health and the environment. Organised by specialist consultants to the food and beverage industry Zenith International, the event has become a key date in the industry calendar, providing an effective high level networking opportunity and forum for debate on global issues and challenges. Past Congresses have attracted some 200 leading representatives from 40 countries worldwide. The principal sponsor for 2009 is Sidel, with Bericap and NSF International also providing support.

“Turkey is one of the world’s most important markets, with a strong growth record,â€Â commented Zenith Chairman Richard Hall. “In such difficult economic circumstances, it is even more crucial for producers to learn from lessons elsewhere and reflect on innovation or other opportunities for the future.â€Â

Zenith will be hosting a free webinar on 30th July 2009 at 13.00 UK time to provide further programme details and share top line findings from its new Global Bottled Water Market Report. For more information about the webinar or Congress and to book online, please visit www.zenithinternational.com/events

For further information, please contact:

Isabel Lightfoot, Events Director, Zenith International Ltd
7 Kingsmead Square w Bath BA1 2AB w United Kingdom
t +44 (0)1225 327900 w f +44 (0)1225 327901 zenithinternational.com

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