Global drinks at a glance
Global consumption of all drinks sold has risen almost four times faster than population growth in the past ten years, according to the relaunched globaldrinks.com database researched by leading food and drink industry consultancy Zenith International.
“Analysing 24 beverage categories across alcohol, hot drinks, milk and soft drinks for 72 countries, we calculate that people consumed 42% more in 2013 compared with 2003, while population size increased by 11%,” commented Zenith Chairman Richard Hall.
“This is primarily the result of economic growth, but it has also been achieved by industry investment, product safety, improved affordability and widening consumer choice.”
The globaldrinks.com database was originally created in 2000 and provides easy access to internationally comparable data for business strategy and planning by food and drink companies as well as industry suppliers and analysts.
The relaunched website allows for product and country trends to be compared in charts as well as tables. The data spans 12 years of history from 2002 to 2013 with an additional five years of forecasts to 2018.
Prices start at £45 for a single market in one country and £1,010 for all the data on a single country, rising to £7,500 for a single user 12 month subscription to the full database. Online payment enables immediate access.
The 24 beverage categories included are: beer, spirits, wine, other alcohol; coffee, tea, other hot drinks; milk, flavoured milk; bottled water under 10 litres, bottled water over 10 litres, carbonates, dilutables, energy drinks, flavoured functional water, flavoured water, fruit drinks, fruit juice, nectars, ready to drink coffee, ready to drink tea, sports drinks, other functional drinks, other still drinks.
“Looking ahead to 2018, we’re predicting further market growth of 17%, taking total consumption in the 72 countries to more than 2 trillion litres for the first time,” concluded Richard Hall.
globaldrinks.com provides instant online access to consumption volumes, growth rates, charts and forecasts for 24 beverage categories across alcohol, hot drinks, milk and soft drinks for 72 countries from 2002 to 2018. Click here for more information, or contact Zenith International on tel +44 (0)1225 327900, e-mail info@zenithinternational.com.
Notes for Editors
- One chart is attached for publication.
- For further information, please contact:
Richard Hall or Nick Crossland, Zenith International Ltd
7 Kingsmead Square, Bath BA1 2AB, United Kingdom
t +44 (0)1225 327900, f +44 (0)1225 327901