Mains overtaking bottled water coolers in West Europe
102,500 more water coolers were installed across West Europe in 2017, marking a 3.4% increase and taking the total to 3.1 million, according to a new report from the sector’s leading specialist consultancy Zenith Global.
The number of mains water, point of use coolers rose by 6.2% to reach 46.9% of the total, up from 42.3% in 2013. Mains water coolers have achieved double digit annual growth in Austria, Belgium, Germany, Portugal and Switzerland over the past four years.
Bottled water coolers rose by 1.1% in 2017, the fourth consecutive year of growth, driven mainly by Italy and Spain.
By 2022, Zenith Global forecasts that the total West European market will advance a further 16% to 3.6 million units, with mains water coolers accounting for 52%.
“The water cooler industry is growing faster than the overall economy, because consumer health concerns are leading to increased habitual consumption,” commented Richard Hall, Chairman of Zenith Global Ltd. “Mains water coolers are proving more manageable and more sustainable for increasing numbers of customers. We expect them to overtake bottled water coolers by 2021.”
The United Kingdom retains the overall lead for water cooler installations, with a 21.4% share, followed by Italy and France accounting for 17.6% and 15.7% respectively. Since 2013, the most dynamic markets have been Germany, Switzerland and Spain, rising by an annual 7.3%, 5.0% and 4.3% respectively.
The volume of water sold through bottled water coolers rose by 2.2% in 2017 to 1.3 billion litres, with the most significant gains being made in Italy, Spain and Portugal.
The 2018 Zenith Global West Europe Water Coolers Report contains over 700 pages of market commentary, charts and tables including country and regional market analysis across 16 countries as well as more than 150 detailed company profiles. Contact Zenith Global on +44 (0)1225 327900 or e-mail firstname.lastname@example.org.
Notes for Editors
- Two charts are attached for publication: West Europe water cooler market 2013-17; West Europe top 5 water cooler countries 2017
- Point of use mains water coolers are plumbed in to municipal water supplies.
- For further information, please contact:
Christina Avison, Zenith Global Ltd
7 Kingsmead Square, Bath BA1 2AB, United Kingdom
t +44 (0)1225 327926