UK Soft Drinks Conference on winning form in London

The 2012 UK Soft Drinks Industry Conference will be held close to the Tower of London on 21st and 22nd March, following immediately after the InnoBev Global Beverages Congress on 19th to 21st March. Both events will be in London as the location for the 2012 Olympics.

With the theme of Winning Form, the conference will address the key issues and opportunities facing the industry. Sessions include an update on the UK market from Zenith and an industry leadership panel including Britvic, Coca-Cola Enterprises and Feel Good Drinks. There will be a series of market insights from Dunnhumby, GlaxoSmithKline, SodaStream and Tropicana and a focus on innovation from Coldpress, Fahrenheit60, Freedom Brands and Manflu.

As part of the programme, delegates will also have an opportunity to visit Britvic’s Beckton site and Closed Loop Recycling in Dagenham. The event has become an established networking and knowledge building highlight of the industry calendar and the audience is expected to include senior industry managers, suppliers, analysts and the trade press.

Organised by Zenith International, this year’s conference is sponsored by global ingredients supplier BENEO-Palatinit. Full programme details plus online booking are available at www.zenithinternational.com/events. Discounted rates are available on all bookings received by 24 February.

“We decided on a competitive racing theme for this year’s event to coincide with the Olympics. All the presentations and discussion sessions will address what it takes to produce winning form for the future,” commented Zenith Chairman Richard Hall.

For further information, please contact:

Nick Crossland, Events Director, Zenith International Ltd
7 Kingsmead Square, Bath BA1 2AB, United Kingdom
t +44 (0)1225 327900, f +44 (0)1225 327901
zenithinternational.com