Innovation abounds in all beverage sectors. Here are three that caught my eye recently in beer:
- New Belgium + Ben & Jerry’s salted caramel brownie brown ale in the United States. This is a joint initiative between a craft brewer and an ice cream brand, resulting in a 6.3% alcohol by volume brew to be launched in the autumn.
- Suntory’s new Precious collagen beer in Japan. This has 5.0% alcohol by volume and 2 grams of collagen per can to help preserve skin suppleness.
- El Boqueron beer in Spain made with sea water from the Mediterranean. It has 4.8% alcohol by volume and must go well with pretzels.