Top 10 e-commerce markets in 2023
Asia dominates the latest forecasts on grocery e-commerce expansion worldwide from IGD, the Institute of Grocery Distribution.
China comes out on top, with expected sales of almost $200 billion, nearly 4 times more than today.
South Korea is anticipated to have the highest online market penetration at 14.2% of overall grocery sales. This is said to be “due to the rising number of smaller households, widespread high speed internet access and high consumer confidence in making online payments.”
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Other research by IGD earlier in 2018 would have put India in 7th place with $5.0 billion of online grocery sales by 2022 and Indonesia in 8th place with $4.5 billion.
IGD will be speaking at Zenith Global’s Global Beverage Insights day in London on 16th May 2019.
I reported on Tetra Pak’s e-commerce forecasts in my blog on 18th October.
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