- UK Water Drinks Conference 2021
UK Water Drinks Conference 2021
The industry’s main forum to review latest developments, debate key issues and plan for future opportunity. For 29 years, business leaders from across the sector have made new connections at Zenith Global’s annual UK Water Drinks Conference. At the 2021 virtual event, you will hear from chief executives, experts and innovators on current initiatives and gain access to exclusive market insights. Conference sessions will include live questions and discussion. Breaks will provide high-level networking opportunities to meet other producers, suppliers, retailers and industry advisers.
About the event
Zenith Global’s UK Water Drinks Conference is the industry’s main forum to debate key issues and connect with other business leaders, from producers and suppliers to retailers and advisers.
The 2021 event will be brought to you virtually for the second time in its 29-year history, offering all the valuable insights and high-level networking opportunities for which this prestigious conference is renowned.
The theme of this year's event will be ‘Charting new waters’ to reflect the turbulence of the past year and the opportunities for fresh thinking.
Attendees will hear from industry leaders, experts and innovators on the latest topical issues, with unparalleled access to exclusive market updates and insights.
Dedicated networking breaks will enable delegates to connect with their industry peers, with an audience drawn from senior industry managers, suppliers, retailers, advisers and the trade press.
Programme highlights include:
- Market overview with trends and outlook from Kantar and Zenith Global.
- Category management panel with Danone, Highland Spring and Nestlé.
Industry leadership panel with new wave of top producers Britvic, Niagara, Roxane and Shepley Spring.
- Key issues and opportunities with British Dietetic Association on hydration, Natural Source Waters Association on environment and health, and Dash Water on infused waters as the next big thing, joined by ASDA and the British Soft Drinks Association in the live Q&A discussion.
- Innovator case studies with Wow Hydrate on functional waters, Red Star Brands on water kefir, Radnor Hills on selling direct to consumers and NOBL (formerly Drinks Cubed) on zero carbon.
Tuesday 23 March
Robin Bell, Senior Consultant - Commercial at Zenith Global
Sally Ball, Consumer Insight Director at Kantar
Hydration break and networking
John Letford, Head of Category Development at Danone Waters UK & Ireland
Carol Saunders, Head of Marketing at Highland Spring
Ammad Ali Durrani, Head of Category & Shopper Development at Nestlé Waters UK
Hydration break and networking
Paul Graham, GB Managing Director of Britvic
Rali Sanderson, Executive Vice President – International for Niagara Bottling, United States
Davy Brunel, Director of Roxane UK
James Smith, Managing Director of Shepley Spring
Lunch and networking break
Johanna Hignett, Consultant Nutritionist for British Dietetic Association
Anthony Walker, Senior Communications Manager for Natural Source Waters Association
Alex Wright, Co-Founder of Dash Water
Lewis Van Diggele, Public Affairs Manager of British Soft Drinks Association
Kayleigh Taylor, Senior Buying Manager – Soft Drinks for Asda
Georgina Fletcher, Buying Manager – Soft Drinks for Asda
Hydration break and networking
Queenie Porter, Head of Commercial for Wow Hydrate Ltd
Clark McIlroy, Managing Director of Red Star Brands
William Watkins, Managing Director of Radnor Hills Mineral Water Company
Ravinder Sandhu, Co-founder and Chief Financial Officer of NOBL (formerly Drinks Cubed)
Sukhi Sindhu, Co-Founder and Chief Operating Officer of NOBL (formerly Drinks Cubed)
Senior Buying Manager – Soft Drinks for Asda
As Senior Buying Manager - Soft Drinks, Kayleigh is responsible for the soft drinks take-home business in Asda
Buying Manager – Soft Drinks
Georgina is Buying Manager of Soft Drinks for Asda, responsible for soft drinks take home buying.
Consultant Nutritionist for British Dietetic Association
Johanna is a Registered Nutritionist (RNutr) and a member of the British Dietetic Association (BDA).
She has extensive experience as a nutritionist within the food industry providing nutrition support through an extensive career with Nestlé UK, and as Head of Nutrition Science and Communication in her last role with Nestlé. Johanna now works as a nutrition consultant through her business ‘Nourish Consulting’ providing nutrition support and advice to the food industry and allied companies such as advertising and PR. Clients have included major UK retailers (Sainsbury’s, Waitrose), Natural Source Waters Association, Cereal Partners UK, and Kaizo PR. Johanna is an editorial board member on the BDA sponsored magazine ‘Healthier Lives’ and also a part time nutrition lecturer at London South Bank University. Johanna is a scientist first and foremost and her work is based on sound scientific evidence. Johanna’s particular area of expertise involves using her expert communication skills in translating nutrition science into appropriate language for the specific target audience.
Lewis van Diggele
Public Affairs Manager of British Soft Drinks Association
Lewis leads political and government engagement for the BSDA, representing the interests of the soft drinks industry and ensuring that the industry's perspective is considered and the impact of policies and regulations is fully understood.
Working closely with British Soft Drinks Association (BSDA) members, he has coordinated the Association’s work on deposit return schemes and has been directly involved in the policy processes in Scotland and across the rest of the UK. The BSDA represents UK producers of soft drinks, including carbonated drinks, still and dilutable drinks, fruit juices and bottled water as well as franchisors, importers and suppliers to the industry. As the collective voice of the UK soft drinks industry, BSDA provides a common industry view on the legal, technical and social issues concerning soft drinks to the media and political audiences.
Managing Director of Britvic
Paul joined Britvic in September 2012 having worked in a range of commercial roles across all trade channels for United Biscuits and Mars Confectionery.
He was promoted to the role of Managing Director, GB in July 2013 and leads the largest business unit in the Group. Paul is a graduate of the University of Manchester and is the Vice President of the British Soft Drinks Association.
Head of Category Development at Danone Waters UK & Ireland
John celebrated 10 years at Danone Waters in October 2020, where he worked in commercial leadership roles in customer management for the first 5 years and, in the last 5 years has led Category Management and Commercial Strategy.
The main strategic projects he has been involved in over the last few years have been on developing and executing against Danone’s Category Vision whilst embedding a PRGM mindset that delivers the best value for Danone and their customers. Following the COVID related turbulence of the last 12 months, John is passionate about regaining freedom safely both, for his own wellbeing, the wellbeing of his family and for the wellbeing of the category. “We have all sorely missed the on-the-go mission”!
Co-Founder of Dash Water
Dash is on a mission to save 2,600 tonnes of wonky fruit & veg by 2024. The beverages are stocked in 5,000 stores inc Sainsbury’s, Waitrose, British Airways, Boots and are the lead selling Seltzer brand in the UK.
Head of Marketing at Highland Spring
Carol joined Highland Spring Group almost 6 years ago and is Head of Marketing, a role which oversees Customer, Category and Consumer marketing for the business.
Carol has a wealth of experience across Category Development, Marketing and Sales, having previously spent a significant number of years within the BWS industry and held senior roles in Heineken and C&C specifically during that time.
Consumer Insight Director at Kantar
Sally has over 20 years experience in the shopper insight industry, working across a wide spectrum of markets from Fresh Foods, to Retail, Soft Drinks, Healthcare and Snacking.
As well as a long career at Kantar, Sally spent some time working at Somerfield/KwikSave where she looked after Category Research before helping to develop the newly formed Category Planning process. She lives in Bath with her husband and two sons. She spends her free time running and singing acapella – although rarely at the same time.
Senior Communications Manager of Natural Source Waters Association
Anthony Walker is Senior Communications Manager at the Natural Source Waters Association (NSWA), where he has been since October 2017.
Previous to the NSWA, Anthony worked in various communication roles at Diageo, the Sentencing Council and the British Transport Police Authority. Part of Anthony’s role is to monitor government policy, developing and coordinating the NSWA’s response to government consultations.
Ammad Ali Durrani
Head of Category & Shopper Development at Nestlé Waters UK
Ammad has worked for Nestlé for 17 years and the majority of his career has been spent in Category Development, Sales & Marketing, both in developing and developed markets.
In 2012 Ammad moved to the UK and joined Nestlé Waters in Category Development working across different channels and customers. Ammad has headed up Category & Shopper Development in the UK since 2018.
Executive Vice President of Niagara Bottling
Rali is Executive Vice President of International, Product Development, and Contract Manufacturing.
He also serves on Niagara’s Executive Board, and is Chairman of the Niagara Advisory Board in Mexico, the Board of Nu-Pure Beverages in Australia, and the Board of Shepley Springs in the U.K.. Niagara has experienced a phenomenal 35% CAGR during his 16 year tenure. At the same time, he has minimized Niagara’s environmental impact per unit by more than 50%. Rali graduated from the University of Denver’s Daniels School of Business with a major in International Business and Honors Studies, and from Stanford University’s Graduate School of Business. He current lives in Southern California with his wife Briana and two children.
Ravinder Singh Sandhu
Co-Founder and Chief Financial Officer of NOBL (formerly Drinks Cubed)
Ravinder co-founded NOBL (formerly Drinks Cubed) in 2018 with a motivation to become the lowest CO2 footprint drinks brand in the UK.
Ravinder has an array and depth of experience with 15 years as an Investment banker at JP Morgan and HSBC working in global markets across asset classes gaining strong financial knowledge. Experienced Sales and Marketing roles at Panasonic.
Co-Founder and Chief Operating Officer at Drinks Cubed
Sukhi has over 10 years’ experience in the food and drinks industry.
This experience ranges across the supply chain including European and domestic distribution, importing, sales and marketing. Working with brands that have seen exponential growth including Vita Coco, Pip & Nut and Primal Pantry. He also has set up and built a London sales agency that helps start-up brands targets the independent grocery, health & fitness and pharmacy trade.
Managing Director of Radnor Hills
William founded Radnor Hills in 1991, on his family farm based on the Welsh borders. They now produce over 350 million bottles, cans and Tetra cartons per year across a diverse range of products within the soft drinks market.
They produce their own brands as well as working with supermarkets on own-label projects in plastic and glass formats. William believes it is an exciting place to work with a fantastic team.
Managing Director of Red Star Brands
Clark started his early career in sales in Procter & Gamble before transferring to Dublin and becoming Sales Director of Mars Ireland. After 5 years he joined Britvic Soft Drinks and held the role of General Manager of Britvic International.
During this period he developed a passion for new trends and brands that were already established in other overseas markets and set up Red Star Brands to launch and nurture some of these innovative beverage and snack brands in the UK. Today Red Star seeks to provide a home for disruptive brands in these categories and offer an independent category perspective for the Trade.
Director of Roxane UK
Davy started his career in 1995 as Production Manager for Sodas SAO PAOLO, an independent soft drinks factory in France, where he later became a shareholder.
In 2015 he joined Sources Alma and moved to England to develop the Lichfield factory where he became Manager of this factory in January 2016. In 2019 he became Roxane UK's Country Manager and in October 2020 he was promoted to Director of Roxane UK.
Managing Director of Shepley Spring
James joined Shepley Spring in 1998 and has been Managing Director since 2007.
In that time the company has grown into a multi-site operation selling a million bottles every day. Shepley Spring is based in Yorkshire and produces lightweight PET bottles with a focus on sustainability and the circular economy. James is a former Royal Air Force Officer and enjoys cycling and spending time with his four sons.
Head of Commercial for Wow Hydrate Ltd
Queenie Porter is Head of Commercial at WOW HYDRATE. Born and raised in Essex, Queenie grew up in a household watching her dad run his own business, which helped to instil the entrepreneurial spirit she possesses today.
After leaving school at sixteen, she went on to study at Fashion Retail Academy, the unique college owned by Chairman of the Arcadia Group, Sir Philip Green. After being offered the role of Buyer for Topshop’s Freedom Jewellery range aged 17, she enjoyed a successful ten-year career with the multinational fashion retailer, before securing a Head of Buying role at East of England Co-op. It was at the East of England Co-op that she was first introduced to WOW HYDRATE, pioneers in the sports drink industry. Having designed a range of protein and electrolyte vitamin rich waters, WOW HYDRATE provides consumers with essential nutrients and healthy hydration on-the-go.
Senior Consultant - Commercial of Zenith Global Ltd
Robin is a Senior Consultant, specialising in the West European & North American markets, in addition to overseeing the North American business unit.
He is responsible for the delivery of client projects across consultancy, market intelligence and commercial insight. Robin has 15 years of strategic marketing and product development experience in food and consumer durables markets. Most recently Robin has launched both food service and direct to consumer food ranges into new and existing markets for Apetito AG and Kerry Foods, executing product and route to market strategies. Robin holds an MSc in International Management and an MBA in International Business.
Expand your network
Zenith Global’s conferences have become renowned for providing extensive networking opportunities. At our 2021 virtual events, we aim to create even more ways for you to expand your network, with access to all delegates through the instant chat and 1-1 video meeting functions:
- Give attendees an instant introduction to who you are through your customisable profile. Build your profile with additional links, such as your LinkedIn profile, Twitter and Skype accounts.
- View all event attendees and use search filters to find those who are most relevant to your needs. See who is online on the event platform in real-time.
- Invite and schedule meetings with delegates and speakers, especially in the dedicated networking breaks. Start an instant video call with online attendees. Invite additional delegates to join the call to facilitate a wider conversation.
- Instantly connect with other attendees through the instant messaging function.
- Access the platform ahead of the conference to begin building your profile and start networking, with ongoing access in the months following the event.
Zenith Global's 2021 virtual events will be hosted through industry-leading online event platform, Engagez.
For a guided tour of Zenith Global's 2020 virtual event platform, please view our preview video here.
Virtual event preview
For a guided tour of Zenith Global's 2021 virtual event platform, please view our preview video:
If you have any questions, please reach us at email@example.com.
Delegates registered for this year's event include:
Through our virtual event platform you can view all event attendees and use search filters to find those individuals who are most relevant to your needs.
In addition to being able to initiate a conversation through the chat function, you can invite and schedule 1-1 video meetings with delegates and speakers throughout the day and in the dedicated networking breaks.
|Pay by 31 Dec Super saver rate||Pay by 9 Feb Early booking rate||Pay by 23 Mar Standard booking rate|
|Full event||Per delegate||£275.00||£325.00||£375.00|
|Attendance to both UKWD and UKSD 2020||£675.00|
Substitutions will be accepted up to 22 March. Cancellations will be subject to £80 + VAT administration charge and cannot be made after 9 February. Bookings are subject to Zenith Global Event Terms and Conditions, available here.
*A concession rate of is offered to start-ups and early-stage entrepreneurs. To be eligible, companies must be within two years of formation and with annual sales below £1 million. For more information and to book at this rate, please contact firstname.lastname@example.org
For attendance to both the UK Water Drinks Conference on 23 March and UK Soft Drinks Conference on 11 May at the discounted rate of £675.00, please contact email@example.com on completion of your booking for one of the two events. You will then be given a discount code which you can use towards the second event booking.
e firstname.lastname@example.org t +44 (0)1225 327900
Virtual sponsorship package opportunities:
- Deliver a presentation of up to 20 minutes within the main event programme.
- Host a roundtable or workshop.
- Virtual tour of your factory or plant.
- Regular mentions in Zenith Global's event marketing emails and social media posts.
- View all event attendees and use search filters to find those individuals who are most relevant to your needs.
- Give attendees an instant introduction to who you are and your networking goals through your customisable profile. Build your profile with additional links, such as your company website and LinkedIn.
- Invite and schedule meaningful 1-1 video meetings with delegates and speakers throughout the day. Invite additional delegates to join the call to facilitate a wider conversation.
- Customise your dedicated sponsor page with downloadable multimedia content and messaging.
- Instant feedback and interaction using real-time interactive features such as polling and Q&A. Attendees can share documents, chat with other attendees and share their views and opinions.
- Take advantage of your virtual booth where you can instantly connect with interested attendees, simulating a real-life event.
- Use measurable event analytics that captures real-time valuable data and insights, promoting lead generation and showing positive ROI.
- Revisit the portal in the weeks following the event to re-watch recorded sessions and access important information and contact details that may have been missed initially.
- Discounts on Zenith Global market reports and discounted access to our Globaldrinks.com database.
The advantages of virtual allow you to:
- Stay relevant and connected to your existing clients and reach new audiences.
- Raise your brand awareness and learn from your industry peers.
- Use your time more effectively, as you no longer need to worry about logistics, travel, accommodation etc.
- Reduce your impact on the environment as you lower your carbon footprint by going digital.
Click HERE to download the full list of sponsorship opportunities.
Tailored bespoke packages are also offered to better suit your needs and budget.
For more information, please contact Edward Sunderland, Events Business Development Manager
e email@example.com t +44 (0)1225 327936
Virtual event testimonials
“The platform was incredibly easy to use and the networking was great. I already scheduled 3 follow up meetings to learn from other industry leaders!” Megan Riggs, Crunchy Hydration
“Excellent platform to establish connections and networking too.” Martino Picotti, Proriented
“A great event with an excellent organisation team behind and a good choice of topics. Outstanding moderator in the Q+A sessions.” Christine Zimmermann-Loessl, Association for Vertical Farming
“The platform used for this recent event was exceptionally intuitive and straightforward.” Innovation Agri Tech
“Even virtually, the content and the live Q&A sessions were really interesting and worth the time.” Alonso Prado, Ball Corporation
“The overall experience was very well conducted, given the circumstances with COVID. The team was professional and very well organised.” Adam Leja, ÈSSE water
“As a disruptor entering various markets, AQUA Carpatica has relied on Zenith Global knowledge and events to build insight and strategy. We are now an award winning brand and Zenith Global has remained a trusted partner for market insight.” Alina Balatchi-Lupascu, AQUA Carpatica
“Because of Zenith Global's outstanding reputation, events I have attended have always produced great opportunities for discussion and for gathering the most up to date market information, which proves invaluable.” Michael Cervin, Bottled Water Web
“Great experience and well-prepared program in terms of content. I will definitely attend next year as well.” Ivana Králiková, Kofola ČeskoSlovensko
“You managed to demonstrate that a virtual event has absolute value and is a great platform to meet people!”